7I Art Gallery

7I Art Gallery
Supporting emerging and/or established artists is one of the hotel's goals. In its lobby – presided over by a large industrial-inspired fireplace – is the 7I Art Gallery, an art gallery where exhibitions curated by Celia Montoya, co-founder of the Kikekeller studio, are inaugurated quarterly with guest artists from different artistic disciplines.
Eternity bores me

This season, photography takes over the walls of our lobby once again. Discover Sofía Guardiola’s intimate, analog gaze upon Madrid.

As Georges Perec used to say, we must “question the habitual”, and the analog photographs in this exhibition are born precisely from that effort: using the stroll as a form of attention, a dérive, and a way to let oneself be moved by the accumulation of lives coexisting within a few streets.

Sofía registers the transient to remind us that the permanent eventually becomes invisible, presenting a collection of everyday scenes from Madrid that changed or disappeared shortly after being captured.

The exhibition draws its title from a line in a Sylvia Plath poem: “Eternity bores me, I never wanted it. What I love is the piston in motion.” After all, there is something much more alive in that which is still changing.

Eternity bores me | Hotel 7 Islas Madrid
Eternity bores me | Hotel 7 Islas Madrid
Eternity bores me | Hotel 7 Islas Madrid
Eternity bores me | Hotel 7 Islas Madrid
Eternity bores me | Hotel 7 Islas Madrid
Eternity bores me | Hotel 7 Islas Madrid
When & Where

From June 10th to September 11th
7I Art Gallery, at 7 Islas Hotel Lobby
Calle Valverde 14, Madrid

About Sofía Guardiola

Art historian and cultural journalist based in Madrid. Whenever possible, she blends her professional work with literature and photography—disciplines where memory, the diverse ways of experiencing love, and the central role of the places and people closest to her serve as the core axis. Beating beneath all her work is an underlying panic of oblivion, alongside an obsession to capture lived experiences before they fade into the ocean of time.